J&A ATELIER | SENSORY EXPRESSION
SIMPLE Blanc Can
A non-alcoholic alt-wine crafted to capture the brightness, aroma, and ritual of a crisp white wine—without alcohol.
Crisp | Fresh | Bright
355ml | Non-Alcoholic | No Dealcoholization | No Synthetic Preservatives
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SIMPLE Blanc delivers a bright, refreshing pour with notes of citrus, stone fruit, and orange blossom. Clean acidity and a smooth finish make it ideal for brunch, light meals, and everyday rituals. Crafted from the ground up, never dealcoholized, and free from synthetic preservatives.
Flavor Profile
Flavor Profile
Nose: lemon zest, ripe pineapple, a lift of orange blossom. Palate: bright acidity balanced by gentle sweetness, with a smooth, rounded texture. Finish: clean and mineral-tinged, with a soft citrus lift.
How to Enjoy
How to Enjoy
Serve chilled between 42–46°F. Pour into a wine glass to open the aromatics. Pairs beautifully with seafood, fresh salads, soft cheeses, citrus-forward starters, brunch plates, and light pasta. Also excellent on its own as a daytime pour.
Ingredients
Ingredients
Filtered water, grape juice (Muscat & Chardonnay), white wine vinegar, natural citrus and tropical extracts.
Chardonnay grape gives the base its structure; Muscat adds aromatic lift and floral character; white wine vinegar balances sweetness and adds length. Contains no alcohol and no preservatives.
Product Details
Product Details
- 355ml standard can
- 0.0% ABV — alcohol never added, never removed
- No preservatives
- Crafted in the USA

Frequently Asked Questions
What makes Simplé Blanc different from other non-alcoholic wines?
Most non-alcoholic wines are dealcoholized; made as wine, then stripped of alcohol. Simplé Blanc is built non-alcoholic from the start, using Muscat and Chardonnay grape juice, white wine vinegar, and natural botanicals. The brightness is designed in, not recovered.
Is Simplé Blanc safe during pregnancy?
Simplé Blanc contains 0.0% ABV and no cannabinoids. As with any beverage during pregnancy, consult your doctor.
How is Simplé Blanc different from Simplé Noir?
Simplé Blanc is our bright, Chardonnay-inspired expression. Built for brunch, daytime, and light dinners. Simplé Noir is our dark, structured expression. Built for evenings, dinner, and slower moments. Both are 0.0% ABV, non-alcoholic, never dealcoholized.
How is this different from sparkling grape juice?
Grape juice is pure sugar and fruit. Simplé Blanc uses Muscat and Chardonnay grape juice, white wine vinegar, and natural citrus extracts to build the acidity, structure, and aroma of wine without the alcohol. It's formulated to sip like wine, not like juice.
Is this good for Dry January or sober-curious drinking?
Yes. Simplé Blanc is designed for anyone who wants the ritual of wine without the alcohol. Dry January, Sober October, pregnancy, training weeks, or a permanent alcohol-free lifestyle.
What food pairs best with Simplé Blanc?
Seafood, fresh salads, soft cheeses, citrus-forward starters, brunch plates, and light pasta. The same pairings you'd reach for with a crisp, unoaked white wine.