J&A ATELIER | SENSORY EXPRESSION
SIMPLE Noir Can
The Simplé Noir Can is J&A Atelier's non-alcoholic alt-wine built for depth. A dark-profile expression with 0.0% ABV and no alcohol ever added.
Deep | Structured | Smooth
355ml | Non-Alcoholic | No Dealcoholization | No Synthetic Preservatives
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SIMPLE Noir delivers depth and balance with notes of dark cherry, black tea, and subtle oak-inspired warmth. Smooth and structured, it is crafted from the ground up to create a rich, wine-inspired experience without synthetic preservatives.
Flavor Profile
Flavor Profile
Nose: dark cherry, fig, black tea, with soft notes of French oak and baking spice. Palate: medium-bodied and smooth, with balanced acidity and gentle sweetness. Finish: long and structured, carrying the dark fruit and oak forward.
How to Enjoy
How to Enjoy
Serve lightly chilled, between 56–62°F; cellar temperature rather than fridge-cold, so the dark fruit and oak character stays present. Pour into a wine glass to open the aromatics. Pairs best with braised meats, mushroom dishes, aged cheeses, dark chocolate, or roasted root vegetables. Also excellent on its own after dinner.
Ingredients
Ingredients
Filtered water, grape juice, red wine vinegar, natural dark fruit and tea extracts.
The dark fruit blend and black tea extract build structure and tannin-like grip without alcohol. Red wine vinegar adds balance and length. Contains no alcohol and no preservatives.
Product Details
Product Details
- 355ml standard can
- 0.0% ABV: alcohol never added, never removed
- No preservatives
- Crafted in the USA
Frequently Asked Questions
What makes Simplé Noir different from other non-alcoholic wines?
Most non-alcoholic wines are dealcoholized; made as wine, then stripped of alcohol. Simplé Noir is built non-alcoholic from the start, using grape juice, wine vinegars, and natural botanicals. The flavor is designed in, not left behind.
Is Simplé Noir safe during pregnancy?
Simplé Noir contains 0.0% ABV and no cannabinoids. As with any beverage during pregnancy, consult your doctor.
How is Simplé Noir different from Serenité Noir?
Simplé Noir is fully non-alcoholic with no THC. Built for the sober-curious and anyone who wants the ritual of wine without the effect. Serenité Noir is also 0.0% ABV but adds 10mg of hemp-derived THC per can for a different experience entirely.
How is this different from grape juice?
Simplé Noir uses wine vinegars, black tea extract, and a dark fruit blend to build the structure, acidity, and tannin-like grip that grape juice lacks. It's formulated to sip like wine, not like juice.
What food pairs best with Simplé Noir?
Dark, savory dishes; braised meats, mushroom risotto, aged cheeses, dark chocolate, roasted root vegetables. The same pairings you'd reach for with a lighter red wine.
Is this good for Dry January or sober-curious drinking?
Yes. Simplé Noir is designed for anyone who wants the ritual of wine without the alcohol. Dry January, Sober October, pregnancy, training weeks, or a permanent alcohol-free lifestyle.